Web · Search · Social · Automation
Leads you can audit, not just count
We build the site, run the demand, and wire the automation between them — so every inquiry lands in your CRM already tied to the campaign that produced it.
Reply time
1 day
Initial term
90 days
Accounts owned by
You
Reported against
Revenue
The problem
Most marketing reports can’t answer the only question that matters
You get reach, impressions, engagement rate, maybe a form-fill count. Then someone in the room asks which of those became revenue, and the report goes quiet.
That isn’t a reporting problem. It’s a plumbing problem. The site, the channels, and the CRM were built by different people at different times and never wired to each other, so the data was never there to report in the first place.
Questions worth asking your current setup
- Which channel produced your last five closed deals?Usually unknown
- What does a qualified lead cost you, by source?Usually unknown
- How long between first inquiry and first reply?Usually unmeasured
- What happens to a lead that doesn’t buy this month?Usually nothing
- Could you check any of this yourself, today?Should be yes
What we do
Four services, sold as one system
Most shops sell these as four line items on four invoices. They only produce a number you can trust when they’re built to talk to each other. Search captures the demand that already exists. Social creates demand that doesn’t. Automation makes sure neither one leaks.
Web design and development
The front door, instrumented
A site built to convert and to be measured, not to win awards. Every entry point knows where the visitor came from before they type a single character.
Start here- Design and build, desktop through mobile
- Forms posting straight to your CRM with attribution intact
- Booking embedded, not “we’ll be in touch”
- Technical foundation and page speed handled at build
Search and SEO
The demand that’s already looking for you
The highest-intent leads you will ever get are the ones typing your problem into Google at the moment they need it solved. Slowest channel to move and the cheapest to own once it does.
Start here- Technical SEO, site architecture, and indexation
- Local search and Google Business Profile for multi-location
- Content built against real search demand, not keyword lists
- Ranking reported against leads and revenue, not positions
- Honest timeline: six to twelve months for compounding results
Social media
The demand that doesn’t know you yet
Paid and organic run as one channel with a cost per lead attached. Creative gets tested, and killed when it stops working, which is the part most content calendars never do.
Start here- Paid and organic planned together, not separately
- Creative produced, tested, and retired on performance
- Comments and DMs answered inside business hours
- Measured on lead volume and quality, not followers
Marketing automation
The wiring between them
The unglamorous part that makes the other three provable. Routing, follow-up, and a pipeline configured so a closed deal can be traced back to the click that started it.
Start here- Lead routing, scoring, and follow-up sequences
- Pipeline stages and required fields set up in your CRM
- Won deals handed off into your project system automatically
- Closed-loop reporting, first click to closed revenue
Often you don’t need all four. We’ll say so on the first call.
Process
Ninety days to a number you can check yourself
Nothing here requires you to take our word for anything. By day ninety you have the login, the report, and the ability to run it without us.
Days 1 – 30
Audit and instrument
We map every current entry point, install tracking, define your pipeline stages, and set the fields a deal has to carry before anyone can mark it won. Unglamorous, and the reason the rest works.
Days 31 – 60
Build and wire
Site or landing system goes live. Forms post to your CRM with source data intact. Routing and follow-up start running. Channels turn on with budgets small enough to learn from.
Days 61 – 90
Run and report
Channels operating against a cost per lead. First closed-loop report showing which source produced which revenue, pulled from your CRM rather than assembled by us.
Results
Six engagements, and the numbers behind them
$1.55
Marketing cost per potential guest
+121%
Restaurant covers
769
Calls to Relationship Managers
838
Paid search conversions
214
Consultation requests from social
47
Quote requests via Pinehurst pages
Attribution: this work was delivered by our team at 219 Group, where Remarkable’s principals led these engagements. We say so on the page rather than in a footnote — a buyer who discovers it themselves stops believing the numbers too.
ZipQuest Waterfall & Treetop Adventure
Adventure tourism · Fayetteville, NCThe situation
A zipline course competing for discretionary weekend spending, in a market where almost nobody wakes up knowing the business exists. Demand had to be found at the moment someone decided they wanted something to do.
Which makes this a search problem before it is an advertising problem, and a booking problem before it is a traffic problem.
What we did
- Rebuilt the site for navigation and usability, then rewrote every tour, activity, and FAQ page against real search demand for adventure travel in the market
- Ran SEO as a dedicated, continuously reviewed workstream rather than a one-time audit
- Built the owned audience deliberately: email list and social following treated as assets the client keeps
- Cultivated a review base across Facebook, TripAdvisor, and Google through scheduled content and active engagement
- Tracked every lead source so cost per potential guest could be calculated, not estimated
Reservations up 25.8%
8,591
Marketing cost per potential guest
$1.55
Trackable leads generated
38,868
Email subscribers built
22,556
Google Maps lookups, monthly
14,000
Search did the heavy lifting: 14,000 Maps lookups and 74 inbound calls from Google in a single reporting month, the number one ranking for Fayetteville outdoor activities on TripAdvisor, and a place on USA Today's list of the top ten ziplines nationwide. Social compounded it — page actions up 247%, video views up 346%, reach up 58% at campaign peak — alongside a review base of 811 on Facebook, 548 on TripAdvisor, and 208 on Google.
$1.55 per potential guest against 8,591 booked reservations. That is the whole argument on one line: a unit cost, and the revenue it produced.
Creative Stone
Home renovation · Seven markets across North CarolinaThe situation
A Fayetteville countertop fabricator chasing high-value renovation projects across seven markets — Fayetteville, Pinehurst, Raleigh, Wilmington, Lumberton, Southern Pines, and Pembroke. A homeowner comparing quartz quotes does not browse; they search their own town and call the first credible result.
So the business question was geographic: could one fabricator be the first result in seven separate local markets at once, including markets it had never sold into?
What we did
- Built the website, then a dedicated service page per market rather than one page listing seven towns
- Produced ongoing editorial content on countertop materials, remodeling, and home value, aimed at real search demand
- Ran SEO, content, web, and social as one workstream — the closest thing in this set to the full system
- Tracked seven commercial keywords continuously, so losses were as visible as gains
Quote requests via Pinehurst pages
47
Inbound calls from organic search
112
Commercial keywords in Google top three
7 of 7
New market, invisible to top two
6 months
Combined positions gained, Pinehurst
26
The chain is complete on this one. Six months before, Creative Stone had no search visibility in Pinehurst at all. Three terms climbed from positions 12, 11, and 8 into the top two, including position one for "quartz countertops Pinehurst NC" — and those pages then produced 47 submitted quote requests. Across the wider program, organic search drove 112 inbound calls, four Fayetteville terms held top three all period including the highest-volume term in the set, and the best-performing editorial post reached 37,976 people for 1,179 clicks.
Position one is the mechanism. Forty-seven quote requests out of a market that did not know the company existed six months earlier is the result.
How we work
Four commitments, and they’re all checkable
Every one of these is something agencies quietly get wrong, which is why they’re on the homepage instead of buried in a contract.
You own everything
Domains, ad accounts, analytics, CRM, creative files — all in your name from day one. If we part ways you keep the whole machine, running.
Ninety days, then monthly
Long enough to build something real, short enough that we have to keep earning it. No twelve-month lock-in.
One report, and you can check it
Pulled from your CRM, not our spreadsheet. If our numbers and your numbers disagree, yours are right and we go find out why.
We’ll tell you when to stop
If the automation is running and the channels are stable, the honest recommendation is a smaller scope. We’d rather say it than pad a retainer.
Engagement
Build, then run
Two different shapes of work, priced differently, because pretending a site build and an ongoing channel are the same thing is how scope arguments start.
Project · fixed scope
The build
Site design and development, plus the instrumentation and CRM configuration behind it. Defined scope, fixed fee, an end date.
Typically six to ten weeks. You get a working, measurable front door whether or not you continue with anything else.
Monthly · ongoing
The run
Social, automation, and reporting. Monthly fee plus your media spend, which goes on your card, not ours.
Only worth buying if someone is actively operating it, so we scope it by hours we’ll actually spend and show you the burn against them.
Start a project
Tell us what number you're trying to move
Every field here maps to a property on the deal record, so nothing gets re-asked on the first call.
- One business day to a reply. From a person, on a weekday.
- No deck ambush. The first call is thirty minutes of us asking questions.
- Budget up front. It saves everyone the third meeting.
- A straight answer on fit. If we're wrong for this, we'll say so and point you somewhere better.
Book a call
Thirty minutes, mostly us asking questions
Pick a time and you’ll get a calendar hold plus a short list of what to have handy. If it’s clear inside ten minutes that we’re not a fit, we’ll end early and tell you why.
See available times